FAQ

It depends on where you live. Most states allow high school athletes to sign NIL representation agreements, but it varies by state law. We can help you understand what's allowed in your state. If your state allows it, you can sign with Lock right now and start pursuing brand partnerships while maintaining your eligibility. Once you're in college, we can handle your NIL deals from day one. When it comes time to go pro, whether that's the NFL, CFL, or another league, you'll already have a team that knows your brand, your story, and your goals. The earlier you lock in, the further ahead you'll be.

Lock is compensated through standard industry fee structures. A percentage of your contract value, paid only when you get paid. NFLPA regulations cap agent fees for first NFL contracts, and our rates for CFL, NIL, and other leagues are transparent and agreed upon up front. No hidden fees, no back-end surprises. We're incentivized to maximize your deal because our success is built on yours.

We intentionally limit how many players we represent at each position. Ultimately teams decide who they want on their roster, so we focus on making sure you're set up to be the best option in your class. When you sign with Lock, you're not one of fifty. You're one of a select few, and you get the full attention of the team you signed with.

Undrafted doesn't mean unwanted. We immediately pivot to free agency. Contacting every team that showed interest, negotiating your best opportunity, and positioning you to compete for a roster spot. Many of the league's most successful careers started with a UDFA signing. We treat every path to the league with the same intensity.

From day one. Career strategy isn't something we start thinking about in year five. It's built into your plan from the moment you sign. We work with every athlete on personal brand development, business opportunities, media training, and post-career pathways so that when the game ends, your next chapter is already written.

Big agencies have the financial means, teams and relationships but treat you like a line item. Small agencies know your name but can't compete at the top of the market. Lock was built to do both. Direct relationships across NFL and CFL front offices, and a hungry, motivated team where every client works with the agent they started with, not an assistant. Boutique enough to know your story. Built to go toe-to-toe with anyone.

Yes. NIL representation is separate from professional agent representation. We work with college athletes on brand partnerships, content production, and NIL deal negotiation while you maintain your NCAA eligibility. There's no conflict. We handle the commercial side so you can focus on your sport.

As often as you need to. There's no set schedule. Some weeks we talk daily, some weeks it's a quick check-in. What matters is that you can reach your agent directly, anytime. No assistants, no call-back waitlist. If something's happening with your career, you'll hear about it from us first.

We start with a deep intake. Your goals, your timeline, your current situation. From there we build your custom plan: contract timeline, brand strategy, media training, career development. You'll know exactly who your agent is, how to reach them, and what we're working on next. No ramp-up period. Day one, you're a client.

We start with market research. What players at your position and production level are signing for, what comparables exist, and what leverage you have. Every offer is analyzed, every term negotiated. We present you the full picture, not just the headline number, and nothing gets signed without your approval. You make the call. We handle the rest.